Ellie Borden
BA, RP
Ellie Borden is redefining the future of mental wellness, leadership, and performance psychology. With over two decades of experience at the intersection of clinical therapy, neuroscience, coaching, and business strategy, she is a catalyst for deep personal transformation and scalable organizational change.
A Registered Psychotherapist, Neuroscience Coach, Corporate Transformation Specialist, and international speaker and author, Ellie combines cognitive-behavioral therapy, emotion-focused therapy, peak performance coaching, organizational psychology, and applied neuroscience into a distinctive, results-driven approach. Nicknamed “The Secret Weapon” by top executives, athletes, celebrities, and corporate leaders, she is known for empowering clients to break through internal barriers and achieve sustainable, measurable outcomes.
Ellie is the founder and CEO of Mind By Design®, a national network of psychology and coaching clinics. She also leads multiple wellness ventures that merge innovation with impact. PocketTherapist™, her mobile mental wellness app, delivers science-backed therapeutic and coaching tools directly to users. Through Therapy Mastery™, she mentors therapists in building profitable, purpose-driven practices, and via InfiniteWell Teams™, she brings brain-based emotional fitness to forward-thinking organizations seeking resilient, high-performing teams.
In the medico-legal arena, Ellie serves as director of Ontario Medical Assessments, a multidisciplinary center providing psychological and medical evaluations for legal, insurance, and corporate needs. She is also the founder of RawGoodies®, a clean, green, biotech skincare brand designed at the intersection of beauty, mental wellness, and ethical innovation.
A two-time international author—The Change² and Here’s How I Did It— Ellie has collaborated with world-renowned thought leaders, including Jim Britt, one of Tony Robbins’ first mentors, and mind-training expert Jim Lutes. She continues to influence global conversations on mental health, leadership, and human potential through clinical work, keynotes, digital platforms, and transformative content.